Culture Trip

Culture Trip & Visit California

Let It Roll
Branded Content
Brand Campaign
Partnership
Film
Social
Journalism
Talent
Brand

On a roadtrip through California's most exciting cities.

In this west coast travel series ‘Let It Roll’ we journey through the urban spaces that make LA, San Francisco and San Diego truly unique - getting under the skin of the city through the eyes of a local.

From tucked-away taco joints and subterranean speakeasies, to crate-digging record stores and hidden lookouts, we hear, see, taste and feel the pulse of each city’s urban heart - moving at the laid back pace of our local guide.

The Results
19
K
Page reads
3
MINS
Average article dwell time
14
M
Impressions
1
M
Video views

In each city, we ditch the car and celebrate our local’s usual mode of transport - skating around San Francisco with Kim Costello, cruising on a bike tour of Los Angeles with Mark Hunter ( a.k.a The Cobra Snake) and racing through San Diego on e-scooters with Ground Floor Murals. This is all about living a day in the local lane - and that means slipping and sliding into the hidden nooks and crannies that make each square mile unique.

In each city, we ditch the car and celebrate our local’s usual mode of transport - skating around San Francisco with Kim Costello, cruising on a bike tour of Los Angeles with Mark Hunter ( a.k.a The Cobra Snake) and racing through San Diego on e-scooters with Ground Floor Murals. This is all about living a day in the local lane - and that means slipping and sliding into the hidden nooks and crannies that make each square mile unique.

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A logistically complex shoot with many moving parts - TCO worked collaboratively with the Culture Trip team to create these beautifully shot, informative and inspiring films. The talent/influencer pool that TCO can leverage so easily, is also what made this project work so well. The proof of success is in the huge scope of work produced in a very short space of time.

Culture Trip
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For more information, visit the Culture Trip Hub.

For more information, visit the Culture Trip Hub.

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