TCO London
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Globe: Strange Rumblings

 
 

Globe: Strange
Rumblings in Shangri La.

 
 
 

— The Challenge —

Globe shoes wanted to launch its highly anticipated surf film Strange Rumblings in Shangri-La with an exciting, talked-about event.

— TCO Solution —

We organised and hosted a global premiere by taking over one of Europe's largest public spaces, London's Victoria Park, creating an immersive, wanderlust experience featuring belly-dancers, DJs and food trucks.

— AT A GLANCE —

• Global premiere.
• +750 target audience in attendance.
•Live engagement across all social media channels.
• Official Jacket Required party 2014.