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TCO London Blog featuring our latest news across Huck magazine and Little White Lies magazine, as well as our branded content campaigns for the likes of Nike, Google, Finlandia Vodka, Vans Skateboarding, Facebook, Adidas and Accenture.

Little White Lies 80: The Souvenir Issue

 
 

Today is a big day at Little White Lies – it’s the day we launch our 80th issue.  

This issue is presented to you in KineRama – an age-old cinematographic process which we have lovingly revivified for these fully-illustrated pages.

When you receive your copy, you’ll find a special image decoder securely attached to the inside front cover. For 15 years, LWLies has prided itself on being a film magazine powered by illustration. This edition is no different, only the illustrations now move. Wherever you spot the KineRama logo, slowly move your decoder across the illustrations and watch as they spring to life. Please note: the only way you can experience the full, overwhelming joys of KineRama is by holding a physical copy of LWLies 80 in your hands.

Another question you may have is, why would we do this? Let me answer that by drawing attention to our latest cover film, The Souvenir, the extraordinary new work by British writer/director Joanna Hogg. It’s a haunting study of a young woman who begins to understand the true meaning of artistic expression while locked within a testing romantic relationship.

Hogg is what you might refer to as an auteur – that is, a filmmaker for whom artistry trumps commercial viability at every turn. That’s not to say her films are obscure or ‘difficult’, more that she works hard to reject cliché and tell stories in her own unique way. By revisiting Hogg’s body of work, from 2007’s Unrelated through to 2013’s Exhibition via 2009’s Archipelago, we were moved to try and do something different with the magazine form – to show that you can transmit this information in new and exciting ways.

The issue goes on sale on Monday 24 June – we hope you enjoy discovering the magic of KineRama as much as we've enjoyed putting together this very special celebration of British film.